Video Content for Small Business
Let’s be real — most small business owners didn’t sign up to be on camera. You’re juggling a million things, and now the marketing world is telling you to make Reels, YouTube Shorts, behind-the-scenes videos, tutorials, testimonials… it’s a lot. But here’s the truth: video content works. It builds trust, shows off your vibe, and […]
Why Should Your Business Create Content for Social Media?
Let me tell you a story. Meet Emily. She’s a coffee-loving, spreadsheet-wielding, slightly sleep-deprived powerhouse running a boutique stationery business, Paper & Ink Co., from her sunny little studio in Melbourne. She’s got the best high-quality notebooks, planners, and quirky greeting cards you could ask for. When she launched her business, she did all the […]
Watch me repurpose ONE video into NINE pieces of content
Creating content is a time investment—so why let it go to waste after just one post? With a little repurposing magic, you can turn a single video (like a podcast episode) into nine pieces of content that work across multiple platforms. Here’s how to make your content work harder for you. Step 1: Start with […]
But, I don’t like social media
Social media. Love it or loathe it, it’s kinda a must-have for business these days. But what if the thought of showing up online makes you cringe? If posting feels forced, salesy, or just plain exhausting, you’re not alone. The good news? You can make social media work for you without feeling gross about it. […]
