Video Content for Small Business
Let’s be real — most small business owners didn’t sign up to be on camera. You’re juggling a million things, and now the marketing world is telling you to make Reels, YouTube Shorts, behind-the-scenes videos, tutorials, testimonials… it’s a lot. But here’s the truth: video content works. It builds trust, shows off your vibe, and […]
Why Should Your Business Create Content for Social Media?
Let me tell you a story. Meet Emily. She’s a coffee-loving, spreadsheet-wielding, slightly sleep-deprived powerhouse running a boutique stationery business, Paper & Ink Co., from her sunny little studio in Melbourne. She’s got the best high-quality notebooks, planners, and quirky greeting cards you could ask for. When she launched her business, she did all the […]
Watch me repurpose ONE video into NINE pieces of content
Creating content is a time investment—so why let it go to waste after just one post? With a little repurposing magic, you can turn a single video (like a podcast episode) into nine pieces of content that work across multiple platforms. Here’s how to make your content work harder for you. Step 1: Start with […]
But, I don’t like social media
Social media. Love it or loathe it, it’s kinda a must-have for business these days. But what if the thought of showing up online makes you cringe? If posting feels forced, salesy, or just plain exhausting, you’re not alone. The good news? You can make social media work for you without feeling gross about it. […]
Key Dates in Australia for 2025 Small Business
2025 calendar of upcoming significant dates in Australia for small businesses.
Do you like your customers?
Working for yourself doesn’t just mean you can choose to wear slippers while you work. It means you can choose the people you spend your days with. Your team, your suppliers, and yes, even your customers.
Are you scared to be the business owner you dreamed of?
Of course not! I hear you respond, indignantly. I own my business, don’t I? It’s my name on the directors list? Yep. Sure. But is it what you dreamed of? I’m what’s been called a “serial entrepreneur”. I’ve had different small businesses along my journey, and until now, I’ve been too scared to go after […]
Key Dates in Australia for 2024 Small Business
A list of key dates in Australia that could be relevant for small businesses to acknowledge, or have some fun with.
Rolling with the Tides: How Service Businesses Can Ride the Wave of Shifting Spending Habits
Discover strategies to grow your business during a recession. How to adapt to shifting spending patterns, leverage digitalisation, and connect with clients on a deeper level. With these tips, you can thrive and defy the odds even in challenging economic times.
Branding, Copy & Website Design for Her Property Network
The Brief Branding, copywriting, website design and social media set up for start up business, Her Property Network. Her Property Network is a women-focused property investment collective aimed at empowering and connecting property investors and industry specialists. Our mission is to provide a supportive and inclusive community where women can access valuable resources, share knowledge, […]
